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Hurley ’04 Named Senior Global Sports Consultant

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Hurley ’04 Named Senior Global Sports ConsultantBraden Hurley was named Senior Global Sports Consultant at Nielsen Sports. Focusing on maximizing, creating, and measuring return through investing in sport, Hurley has worked with brands across all major sports. Currently focused on growing Nielsen Sports’ business with US-based brands investing in Formula 1, he also works with leagues, teams and governing bodies on special projects such as strategic sponsorship guidance, rate card analysis, and naming rights valuations.


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